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As a family owned company with decades of history and founders’ names, Carlson Hotels Group is in a revolution. For John M Kidd, The new CEO and COO of the group since seven months ago, it is no easy task to be the leader in such a company.

Radisson Blu Hotel Dubai

  • This Minnesota-based hotel group owns well-known hotel brands such as Radisson, Radisson RED, Radisson Blu, Country Inns & Suites, Park Inn by Radisson, Park Plaza and Quorvus Collection.

  • Carlson was acquired by HNA Hotels Group last year, when Kidd was president and chief operating officer of the acquiring company.

“As we all know, any mergers or acquisitions go through a period of full transition, all for the benefit of the business, as is the Carlson Hotel Group,” said John Kidd. “Carlson Hotels Group is a world-class business that has an entrepreneurial spirit from its roots; it is a very prestigious platform with a huge market value, and now what we have to do is to further enhance its value. We sort out all aspects of our business and compare them with our main competitors in the industry. “

He said: “Our vision is to be one of the top three hospitality groups in the world and to be the preferred hospitality company for guests, owners and industry professionals. We have therefore developed a comprehensive five-year plan that we call ‘Destination 2022’ The plan covers operations, asset management, branding and products, marketing, IT, talent and culture, and is a successful booster that I am confident of.

“To be honest, when I first took over as Carlson’s CEO, the company did not do well, and we did business differently than the best hotel companies in the world, so we’re now planning on a five-year plan.It’s a completely new starting point for us to take a fresh look at our guidance by simplifying and optimizing our working and financial management models to manage and operate the company at the best standards in the world.”

In Kidd’s plan, Carlson is going to “very aggressively” build the Radisson and Radisson RED brands in the metropolitan area of the United States (the top 15) and quickly raise the standards and quality of its core brand, Radisson. Kidd also said: “The Park Inn is a ‘hidden gem’ in our brand line and has a tremendous opportunity for growth and has achieved some initial success in Europe.”

In addition, Carlson Hotels Group is accelerating the transformation and upgrading of the Country Inns & Suites brand into the Gen 4 product, which is successful in terms of the recognition of home owners and average daily house price (ADR) and net recommended value (NPS) growth . “We firmly believe that Country Inns & Suites brand size can be three to four times now,” Kidd said.

Pure organic growth and asset-light models, including a model for selective management contracts, are Carlson’s key strategy in America while the company is also stepping up the pace of growth in the region.

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My thoughts:

For those of you hotel frequent stayers based in Scandinavia, we are bound with so few options with major hospitality groups in the world, out of those exciting programs, Club Carlson with its high concentration in the region; has became something we can’t help but to settle with. Until this day, they don’t have most of the perks comes with other loyalty programs, so being able to see such positive changes in its leadership position and direction is something we all can hope for.

Although they are under strategic expansion, I fail to see any mention with its Club Carlson program and its future path, so by high-profiling itself aiming to become the top 3 hospitality group in the world surely will get them a lot of attention, however with no plan on improving relationships with their customers, how can they single-handedly dragged themselves up the current top 10 ranking?


Top 10 Largest Hotel Groups in the World by llenrock:

10. Carlson Rezidor

With 7 brands and around 1,400 hotels in 115 countries under its belt, Carlson Rezidor is one of the largest hotel groups in the world as well as one of the most dynamic. With brands such as Raddison, Country Inns and Suites, and Park Inn, the Carlson Rezidor group has a hotel that fits the needs for anybody. Their hotels have plenty of stunning designs and are available widely across 115 different countries.

9. Homeinns Hotel Group

Homeinns Hotel Group was the first hotel group to be branded in China, and is currently one of the largest in the country. With locations in 355 Chinese cities, their presence in the country is overwhelming. While they only have locations in China currently (that’s 2,609 hotels, to be exacts), the group plans on expanding internationally in the near future.

8. Best Western Hotels & Resorts

Best Western is one of the best known hotel names throughout the United States, and has made its mark internationally, as well. Between their 7 brands, Best Western has properties in over 100 different countries, making up a current total of over 300,000 rooms and 4,195 hotels. The brand offers locations that give off more of a stereotypical hotel vibe, as well as modernized luxury resorts for those who want to live life to the fullest.

7. Accor Hotels

Accor Hotels is a French multinational hotel group that operates in almost 100 countries in the world with over 4,000 different hotels. Their 19 different brands offer an array of different lodging experiences, whether someone is looking for a chic urban location, or a fun tropical paradise.

6. Choice Hotels

Choice Hotels has a presence which spans across 40 countries with more than 500,000 rooms globally. The Group projects about 638 hotels in its pipeline, according to Hotel News Now.

5. Jin Jiang International

Although not much information can be found on the largest Chinese hotel company, Hotel News Now reported that after its merger with Plateno in Fall of 2015, the company boasted a whopping 3,090 locations. The 80-year-old group has its star hotel Shanghai Jinjiang Hotel which is known for its European-style architecture.

4. Wyndham Hotel Group

Although Wyndham has a whopping 8,000 open hotels, more than any group ranking higher, the group spans a mere 73 countries and 16 brands, including Dolce, Wyndham Hotels and Resorts, Days Inn and more.

3. Hilton Worldwide Holdings

Hilton is the third largest hotel group in the world, comprised of 788,864 rooms and 4,820 hotels throughout 104 countries and territories. The group boasts 13 diverse brands such as Curio, Waldorf Astoria, Canopy, and the newly introduced Tru.

2. InterContinental Hotels Group

InterContinental Hotels Group comes in at #2 on our list due to it’s impressive 5,099 existing hotels with an additional 1,461 in the pipeline. The 11 brands are seen worldwide and reported a 2015 revenue of $1,803MM, mostly stemming from the Americas.

1. Marriott International / Starwood Hotels & Resorts

It’s been the merger of the year, making Marriott International the LARGEST hotel croup in the world.With 5,456 existing hotels and 2,101 in the pipeline, it’s no wonder the gigantic company is taking our #1 spot. Back in September of this year, Marriott dished out a mere $13 Billion to acquire Starwood which added brands such as Sheraton, Westin, W and St. Regis under its ownership, creating an umbrella of 30 brands total.


Interview material from Hotel Business Magazine

 

Albert K. Field Albert is my name, and travel the world is my game. I began my passion for travel at a very young age, I started this website as a strong means to further explore the world of frequent flyers programs (FFP). The relationship between customers and service providers in the aviation and hospitality industry always seems to be in opposition, however, since the introduction of United Airlines’ Frequent Flyers Programm since 1972*. This has significantly eased the middle spectrum between 2 parties. While the aim of airlines is still to generate more revenue; but for us,as consumers, are also given the opportunity to participate in the bargaining and exploiting from service providers. Living in a world of globalization where big data becomes vital for simulating successful economical activities, most of us will have to travel to other locations whether willingly or unwillingly, while you hearing all this fascinating stories about others, In fact, you too, can blend into the trend. It may not sound like how media illustrates, but indeed there are possibilities for us to have more spontaneous travel without getting held back by financial situation. My website consists of reviews of airline premium cabin products,airport lounges and stay reports of 5-star hotels and their executive lounges across the globe. In addition to all of that, I care the most about their frequent flyers program and loyalty program, which also includes banking partners. Plus, I spontaneously put up reviews and news update regarding premium water brands and restaurants. The purpose of this website is to share all of this information with my audience as well as inviting you to be part of my journey.

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Hotel Development

China’s First JW Marriott Marquis Hotel Debut In Shanghai

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JW Marriott Marquis Shanghai Foyer

Marriott’s Shanghai JW Marriott Marquis Hotel opened today, the first JW Marriott Marquis brand hotel in China. The hotel welcomes guests with a wide range of exclusive services and an immersive new luxury experience.

As the world’s third JW Marriott Marquis hotel, Bruce Ryder, vice president of luxury brands for the Asia Pacific region of the Marriott Group, also defines the Marquis brand:

First, the JW Marriott Marquis brand must be a landmark JW Marriott hotel, and choose to settle in a landmark city. The design of the hotel building is also a landmark building, which often attracts more guests’ attention and attention. The building of the JW Marriott Marquis Hotel in Shanghai and the Burj Khalifa have chosen the same architectural design company SOM. The architecture and interior design also have a series of exclusive features.

With 515 rooms, the rooms are elegantly designed in a style that allows guests to enjoy the sleek design and intimate and warm customization in the modern and classic rooms. All rooms are equipped with state-of-the-art equipment and amenities to meet the needs of both business and leisure travellers.

In addition, JW Marriott’s Marquis brand is proud of the MICE banquet facilities and series of services, reflected in the newly opened Shanghai JW Marriott Marquis Hotel. The hotel has a total of 12 multi-functional ballrooms and conference halls with a total area of ​​more than 3,200 square meters, providing a choice of creative and technological venues for exhibitions, awards, conferences and events of different needs. The hotel also features high-end Chinese cuisine and exotic dining experiences, including a casual, interactive full-time restaurant trajectory kitchen with five unique cuisines and a rich world cuisine.

Angela Pan, General Manager of JW Marriott Marquis Hotel Shanghai, said that the hotel welcomes guests with a wide range of exclusive services and immersive luxury experiences. For example, considering the number of group guests, the hotel has a dedicated group entrance and check-in counter in the other section of the lobby on the first floor, which is separated from other business and leisure guests.

As for the Executive Lounge for eligible guests, In addition to combining modern minimalist design with rich and elegant art, and blending into the open kitchen homely design, the hotel’s JW Lounge specially separates different area to meet the needs of business travellers into resting and dining.

In addition, the location of the hotel also provides more diverse meeting schedules for conference guests. For example, the yacht club that is within walking distance of the hotel can arrange the Huangpu River yacht trip, and can arrange outdoor activities on the Huangpu River behind the hotel. The opening of the Art Gallery can also be used as a schedule for the event, and jogging, meditation and yoga can be arranged along the banks of the Huangpu River. In addition, the hotel’s diverse dining options can also be customised according to the needs of MICE guests, and even have a menu of healthy elements and special tea breaks. The constant change of innovation is also in line with the needs of MICE guests. In the dining section, JW Marriott is also highlighted. The food and wine that the brand values.

JW Marriott Hotel Shanghai is located in Shanghai Pudong New District, adjacent to the Huangpu River and Lujiazui Central Business District, and has quick access to Shanghai World Expo Exhibition Hall, Mercedes-Benz Cultural Center, Shanghai Oriental Sports Center and Shanghai Disney Resort. hot spot. The art galleries and the riverside trails that are close at hand are added to the culture and art. The transportation to Shanghai Hongqiao International Airport and Shanghai Pudong International Airport is also very convenient.

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Hotel Development

Radisson Hotels Launches Multi-brand Platform To Enhance Digital Experience

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Radisson Collection Royal Hotel, Copenhagen

Radisson Hotel Group launches its new multi-brand, mobile-optimized global website, RadissonHotels.com, which will also serve as an exclusive platform for members of the Rewards Club. After the website update is completed, the group will also launch the Radisson Blu Hotel Group APP at the end of July 2019. Radisson stated that ‘this online development milestone marks the Group’s move to digital leadership in the industry.’ which I found very self-serving to start with, but their old website and app is more like something from the last decade, so it’s refreshing to see them catching up in this regard.

Guests and members can browse the Group’s more than 1,100 hotels worldwide on the updated RadissonHotels.com website and make it easy to book.

The RadissonHotels.com website and the Radisson Hotel Group app will bring a customized digital experience to the new and old members of the Rewards Club. The interactive design of the interface between the website and the app is very user-friendly and will be the central platform for earning points, viewing and redeeming points. In addition, users can view all member benefits of Rewards through the platform.

Video Illustration by Radisson

Eric De Neef, Executive Vice President and Global Chief Commercial Officer of Radisson Hotel Group, said: “The launch of RadissonHotels.com is an important milestone for us to become an industry leader. All brands can be reached through this integrated platform, which will greatly improve user experience and enhance the value of search engine optimization. RadissonHotels.com is one of the core business initiatives of our five-year plan, which will drive our business transformation and make Radisson Hotel a priority for guests, owners and talent.”

The upgraded website will integrate past single-brand websites to provide users with a comprehensive and friendly integrated platform experience. The website will cover all seven distinctive brands of the Radisson Hotel Group: Radisson Blu, Radisson, Radisson Collection, Radisson Red, Park Plaza, Park Inn, and Country Inn & Suites. In addition, it will also include the art’otel brand of their strategic partner PPHE Hotels Group.

The site will be fully online in English, Arabic, Dutch, French, German, Italian, Norwegian, Polish, Portuguese, Russian, Simplified Chinese, Spanish and Swedish. Other language support will also be updated gradually. We want to make as many guests and members as possible accessible to RadissonHotels.com in their native language.

In the new booking experience, Radisson encourages guests to quickly join the Rewards program and enjoy the membership price. Once you become a member, guests will have the opportunity to save up to 10% on their stay. The best online price is available through member discounts.

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